You really can’t overestimate the importance of keywords. They’re at the heart of all digital marketing campaigns. Chosen and used correctly, keywords will help you climb the ranking and drive users to your site.
And then there is the relationship between keywords and Google ads. The average PPC click ad is $1-2, with companies spending close to $10,000 a month on Google ads. The right keywords can stretch your budget to the max while still channeling a large number of site visitors—especially if you’ve stumbled upon some gems that your competitors haven’t discovered yet.
That’s why keyword tools are more popular than ever. You can find both dedicated options like Accuranker and Keysearch or apps that package a keyword tool into an overall SEO solution like SE Ranking and Raven Tools.
Long Tail Pro falls into the first category. It’s powerful, easy-to-use, and actually pretty affordable as far as keyword tracking software goes.
Is Long Tail Pro the right keyword solution for you? Discover everything you need to know to make that call in this review.
What Is Long Tail Pro?
Long Tail Pro is a keyword research tool that’s been around since 2011. As the name implies, it is particularly adept at finding long-tail keywords. These are the keywords or keyphrases that usually searched more often than simple keywords.
Long Tail Pro is cloud-based and more affordable than options like Ahrefs and SEMrush. With it, you can not only find keywords, but also do competitor research, backlink analysis, and more.
Long Tail Pro Features
- Keyword research
- Keyword competitiveness rating
- Rank tracker
- Daily rank updates
Getting Started With Long Tail Pro
Long Tail Pro offers a 7-day free trial. To use it, just create a login and password. You will have to give them your credit card number, but it’s easy to cancel should you decide Long Tail Pro (hereafter LTP) isn’t right for you.
We recommended signing up now while reading this review so you can get a hands-on introduction to the software.
One thing you’ll notice right away is that you don’t have to be an SEO wizard to use and benefit from this tool. All you have to do is add your domain, and then you can start entering your keywords.
If you want a little more help getting started, you can also check out the blog posts and videos, which will give you more information on how to use the tool.
Just be sure to pay attention to how many keywords you’re using. For example, if you use a seed keyword that will not only include whatever you search but an additional bunch of related ones. This is really helpful for research, but you can easily blow through your 24-hour limit if you’re not careful.
Long Tail Pro Pricing
There is a difference between keyword trackers and accurate keyword trackers. Essentially, the more often a site refreshes the data it pulls, the more valuable it is for you—especially if you’re bidding on keywords for ads. But refreshing these databases also costs the software platform money which you’ll see reflected in their prices.
For example, Accuranker, which gives you about the most updated information, has plans from $99/month.
LTP is a bargain by comparison with pricing starting from $25/month. And you’re still getting frequent keywords updates—every 24 hours.
The Starter plan is a pretty great deal with it. You also get 800 keywords/day, unlimited domains, and 30 tracked keywords. This is the perfect fit for freelancers and small businesses.
Likewise, the Pro includes up to 2,500 keywords and supports two simultaneous logins making it a good fit for larger brands. Check out the plan types below:
Why Long Tail Pro is Useful: Key Features
From your dashboard, you can easily do a large variety of different types of keyword research. This is what you’ll mainly do with LTP.
The first thing you’ll notice is your Target Keyword Competitiveness. This is how well you’ll be able to rank for your keywords based on the strength of your domain. You’ll also see your Trust Flow and Citation Flow. This all super helpful information to have in the back of your head as you plan your keyword strategy.
After you choose a few seed keywords to get started, you can hit retrieve, and LTP will show you a list of all the relevant long tail keywords, search volume, and CPC data. All of this data is updated daily, but what’s really cool is you can use one of your daily credits to get an instant refresh.
In addition, LTP has these useful tools you should check out:
1. SERP Analysis
LTP’s Search Engine Results Page tool will look at the top-ranking sites to help you evaluate whether the keyword you want to rank for is not only relevant but also if you can outrank your competitors. IT also includes localization tools where you can get the results in different countries and languages.
There’s a lot you can do with this, including competitor and content research, as well as build your own keyword strategy.
2. Rank Tracking
You need to know exactly where your page’s rank for keywords so you can identify potential issues with click-through rates that can harm traffic.
Not only that, but you can also track progress over time and see where they may be some growth areas that you can capitalize on.
3. Backlink Analysis
Backlinks are another vital part of any SEO strategy. Quality backlinks boost your site’s DA and will help you climb the rankings over time. Likewise, you don’t want to be associated with spammy or irrelevant ones.
Like the other features we’ve described, this is also a great way to do competitor research so you can see where they’re acquiring backlinks to find guest posting and other opportunities.
Who Is Long Tail Pro Best For?
Long Tail Pro is one of the best keyword research tools out there for bloggers, freelance marketers, and small businesses looking to make a smart investment into content marketing.
The software is easy to use, the interface is simple, and you can use it to discover new keyword opportunities in just a few seconds—compared to hours of manual research on your own.
And there are plenty of tutorials and helpful blog materials that will help you not only get the hang of using the tool but learn ropes of content marketing in general.
One thing that may frustrate, however, is the daily limit. Nobody wants to wait 24 hours to start doing their research again. For agencies and brands with larger needs, 6000 keywords per day isn’t very much. And there is no custom enterprise plan. Still, with pricing this inexpensive you could always sign up for two plans, and it will still be more than 50% cheaper than some of LTD’s competitors.
Finally, you have to remember LTP is not a complete SEO solution. While it does have some helpful additional features that you can use to boost your platform’s SEO, you’ll still need an SEO audit tool to keep an eye on your site. This might not be a dealbreaker for many people, but you should still keep it in mind.
Is Long Tail Pro Worth It?
All digital marketers need a keyword research tool. Whether or not you opt for a dedicated solution like Long Tail Pro or something that’s a part of an overall SEO package really depends on your needs.
But if you want an intuitive, effective, and insightful tool that anybody on your staff could pick up using in just a few minutes, it’s hard to beat LTP, especially with plans starting at $25/month.
This means if you use it to bid more effectively on even a handful of campaigns each month, it will more than pay for itself.
Give the free trial a shot and see if Long Tail Pro works for your needs.
- Easy to use
- Updates every 24 hours
- Great Keyword suggestions
- Extremely accurate rank tracker
- Keyword competitiveness score is helpful
- Low maximum number of keyword searches
- Would be nice if you could have more seed keywords
- No search volume trend
Long Tail Pro Alternatives
It depends on what you’re looking for. As mentioned, you can either go with a keyword tool or a complete SEO tool. There are trade-offs to both of these.
Keyword tools won’t have everything you need, but they are a very strong start to getting your pages to rank more highly. And there are plenty of cheap or free SEO tools you can use in addition to whichever tool you decide is right for you.
Or you can go with a complete SEO solution. But these are generally going to either be more expensive, more complicated or have less accurate keyword tracking.
It’s all about finding the right balance, which is why you should also check out: SE Ranking and Accuranker.
What Is SE Ranking?
SE Ranking is a solid all-purpose SEO solution. It not only performs site audits but also backlink monitoring and competitor analysis as well as keyword research. Similar to LTP, it’s easy to use and affordable with plans starting at $18.60/month. If you want a solid app that does all things SEO quite well then, it’s hard to be SE Ranking.
What Is AccuRanker?
AccuRanker almost solely focuses on keyword tracking. It’s the gold standard in monitoring, but you’ll pay for it. If you want pinpoint accuracy, then it’s definitely the right option for you.
As mentioned, plans start at $99/month, and you don’t get much else to it beside keywords. This means it may not be the best tool for freelancers and smaller companies.
|Long Tail Pro
Long Tail Pro: The Verdict
Long Tail Pro is an effective and affordable keyword research solution. It’s easy to use and provides solid insights all digital marketers can benefit from. Whether you are a freelancer or agency, you can benefit from using this awesome keyword tool.
Long Tail Pro Review
Ease of Use
Long Tail Pro is an effective and affordable keyword research solution. Long Tail Pro is a keyword research tool that will enable you to generate hundreds of unique long-tail keywords within a matter of a few minutes. It’s easy to use and provides solid insights all digital marketers can benefit from. Find out more in this review of Long Tail Pro and see if it can help your business grow.